International Consulting Group (ICG) drives brand growth and impact in today’s constantly changing world.

We help clients meet customers’ needs today, stay ahead of the competition, and lead the way for tomorrow.

We believe the best way to predict the future is to create it.

ICG is a boutique strategy consulting firm and marketing agency founded by global brand strategist and omnichannel marketing expert, Wendy Gerber. We deliver innovative, visionary, breakthrough strategy and marketing. We build a holistic partnership with clients the extends from building the brand strategy to executing it. We continue to partner with clients after the brand guidelines are delivered to successfully bring their brands to life.

ICG helps clients build their core businesses and identify white space opportunities to drive growth through innovation and expansion into new products, markets, and channels. We combine creative ideas AND strategic execution to build bold brand positioning, drive business growth, and maximize impact with a triple bottom line approach focused on people, profit, and planet.

A dual strategy consulting firm and marketing agency, with added expertise in ESG (environmental, social and governance issues), ICG adds triple value to clients—growing profits, engaging employees and customers, as well as developing sustainable business operations to protect our planet. We help clients innovate to stay ahead of the newest technology and ensure they remain relevant, connect with customers, and maximize social and environmental impact.

Innovative.

International Consulting Group (ICG)’s forward-thinking approach helps clients maximize revenue growth and impact, meet today’s challenges, and reimagine their businesses in a constantly changing world. We drive digital transformation, innovation, and change management to keep you ahead of the curve, leading into the future.

Creative.

We develop bold brand strategies and marketing to break through the noise. Our creativity, analytical thinking, and strategic execution is drawn from our experience in C-suite corporate and agency positions. We are known for our visionary ideas and ability to effectively execute them. We are passionate about driving client growth.

Game-changing.

ICG develops and executes game-changing corporate growth strategies, omnichannel marketing, brand activation, and communications campaigns. We partner with clients to develop seamless brand integration across all platforms. We build core businesses and identify white space opportunities to drive expansion.